Dang it! This was supposed to be a story about a product success, not a product failure. Pure Digital created the low-end highly portable video camera market a few years back and then got bought out for a half a billion U.S. dollars by the networking giant Cisco. Cisco is stuffed with smart, bright product managers and they should have been able to boost this successful product into outer space. But they didn’t and now the Flip video camera is going away, what happened?
How can you become a better sales negotiator? For such a simple question, there seems to be no corresponding simple answer. I guess that we all know that the best sales negotiators seem to always know what to do and when to do it. Now if there was only some way that we could pick up those same skills!